Wikipedia Writing: Easier Said Than Done! - The David James Agency - B2B Tech PR and Marketing Firm in Los Angeles and Washington DC

Wikipedia Writing: Easier Said Than Done!

It’s hard to believe that Wikipedia has just had its 20th anniversary. Created on January 15, 2001, Wikipedia emerged at a time when Facebook, Instagram, LinkedIn and Twitter did not yet exist. Nearly a decade ago, some of our clients were eager to get their …

Five Ways to Use Twitter for Better PR

There are many articles on how to use Twitter for business, and DJA takes full advantage of this social media platform to build community and to promote our clients’ news, activities, accomplishments and new product introductions. But I’ve also found that Twitter is an invaluable …

Advice: Finding Time to Blog

Type “finding time to blog” in Google and you’ll get more than 19 billion results. It’s something we often discuss with our clients – blogging is great, but requires a great deal of time. And as I sat down to write this post, it had …

Online Content – What You Need to Know to Get a Click

The average adult Internet user claims to spend over 20 hours online per week – 20 hours!  So it’s no secret that online content is more important than ever for both business-to-business (B2B) and business-to-consumer (B2C) companies. But just because everyone spends half their workweek …

Tech in Los Angeles: Is It All Social Media?

VentureBeat .com recently published a great article on the maturing of the Los Angeles technology industry.   A new generation of tech start-up companies is emerging in LA and is attracting venture capital and giving the city a digital street cred that’s getting attention even from …

Using LinkedIn Sponsored Updates

Recently, DJA attended a webinar by LinkedIn that provided excellent information on sponsored updates. Here’s a quick summary of what we learned. Like other social media sites, LinkedIn has a section for people or businesses to post a status update where they can share information, …

Hubspot and Salesforce.com: Don’t Fall into the Social Divide!

Imagine yourself as the CEO of a large successful company. Over time you have built from the ground up an empire among the business world with top-notch employees specializing in management, advertising, marketing, sales, communications, etc. You have risen above much of the competition – …