Category Archives: Messaging
One more thing… What is Hype? (Steve Jobs part 2)
One more Steve Jobs post and we’ll be done for 2009. Steve Jobs has a trademark way of making a big announcement. First, he starts his presentation with some routine news, and after talking for a bit he pretends to … Continue reading
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How messaging can make you the next CEO of the Decade
OK, so Fortune named Steve Jobs its CEO of the decade for 2010, which means the race is on for the title in 2020. To win all you have to do is beat Jobs’ record of reinventing the music, computing, … Continue reading
Posted in Media Relations, Messaging
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