PR Plugging Away through a Bad Economy Says 2010 USC Annenberg GAP Survey
USC Annenberg recently released its sixth Public Relations Generally Accepted Practices (GAP VI) survey results, which have been cause for cautious optimism. A total of 382 PR professionals from the corporate, nonprofit and government sectors participated, sharing data in Q4 of 2009. There are a couple interrelated takeaways on which I would like to touch: [...]
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